Effective Online Prospecting Strategies for a NEWBIE

According to datareportal.com 4.72 billion people have internet access in April 2021, which is more than 60% of the world’s population.

This number is still growing too, with their latest data showing that 332 million new users came online over the past twelve months.

Internet users are currently growing at an annual rate of 7.6 percent, equating to an average of more than 900,000 new users each day.

If we talk about the internet users in India, datareportal.com says there were 624.0 million internet users in India in January 2021.

The number of internet users in India increased by 47 million (+8.2%) between 2020 and 2021. Internet penetration in India stood at 45.0% in January 2021.

Not to undermine the impact of social media on Indian citizens, There were 448.0 million social media users in India in January 2021. The number of social media users in India increased by 78 million (+21%) between 2020 and 2021.

I hope you have understood why I have shared these invaluable statistics with you. As per our topic of this blogpost goes, you may have got a fair bit of idea that if you are selling anything…I mean ANYTHING. You must not only search for your qualified prospects on the road but also on the internet.

Prospecting is a process of finding out qualified leads who are interested in your products or service. You may be doing well in your business with what you have currently that is your clients, but you must seek out potential customers online as well to grow your business.

You must not content with the growth of your business especially when you have not tried online prospecting. Millions of people are waiting to see and use what you have for them to offer.

So, where to start?

If you are a new business or a business which will search for customers online, you must do the following –

#1. Develop a customer-friendly website that adds value to them along with generating leads.

#2. Give your website visitors free gifts. eg. eBooks, Special Report, etc.

#3. Share regular blog post to your prospects and through your articles educate them about your products and services.

#4. If you have a budget, hire a full-time digital marketer who can do professional online prospecting.

#5. You must have Instagram, Facebook, LinkedIn, Twitter Page to stay in touch with your prospects.

#6. Do not forget to email your present customers and also fresh leads regularly. Remind them that you are in the market for them.

#7. Whatever you sell, take a genuine interest in people and they will continue their relationship with you which will be good for your business.

I hope you like this article, if you are starting an online business you can enrol in Business Venture Secrets Certificate Course with a 73% discount on SkillUVA.

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For Your Success, Always!!

Dr Ashish Parnani

+91-8769955456